Questionnaire Design, Interviewing and Attitude Measurement by Oppenheim, A. N.
Authors : Oppenheim, A. N. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Questionnaire Design, Interviewing and Attitude Me… by Oppenheim, A. Paperback
The new edition has extended its scope to include interviewing (both clip-board and depth interviewing), sampling and research design, data analysis, and a special chapter on pilot work. The book is laced throughout with instructive examples from many fields, ranging from marketing surveys to the study of children’s political perceptions.