Principles of Marketing (16th Edition)

You are purchasing a Good copy of ‘Principles of Marketing (16th Edition)’. Condition Notes: A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear.

Principles of Marketing Hardcover Philip T., Armstrong, Gary Kotl

The product is a hardcover textbook titled “Principles of Marketing” by authors Philip T. Kotler and Gary Armstrong. Published by Pearson Education in 2014, this textbook falls under the subject area of Business & Economics and covers Marketing / General topics. With a total of 736 Pages, this textbook is designed for adult and further education levels, specifically catering to business students looking to deepen their understanding of marketing principles. Ideal for those interested in expanding their knowledge in the field of marketing, this textbook offers a comprehensive exploration of various marketing concepts and strategies in English language.