Creating Customer Value: The Path to Sustainable Competitive Advantage

Creating Customer Value: The Path to Sustainable Competitive Advantage

USD 6.56 USD
SKU: TQ1gj6Ba
GTIN: 9780538838474
Condition: Very Good
Tags: 1994 280 Pages 9780538838474 Business & Economics Cengage South-Western Customer Relations Customer Value Toolkit Earl Naumann English Textbook The Advantage Trade Paperback
Categories: Textbooks, Education & Reference

Specifications

Release Year1994
ISBN9780538838474
Publication Year1994
TypeTextbook
FormatTrade Paperback
LanguageEnglish
Subject AreaBusiness & Economics
Publication NameCustomer Value Toolkit
AuthorEarl Naumann
PublisherCengage South-Western
SubjectCustomer Relations
Number Of Pages280 Pages

A nice touch in this textbook is the self-assessment quizzes after each lesson.

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